Stefan Rzadzinski is a Canadian race car driver from Edmonton, AB. At the age of 8 he started racing carts and has Now at the age of 24 he has had some great opportunities to go to Miami, Florida, The Edmonton Indy and The Montreal Grand Prix.
Not only does Stefan a great race car driver, he has completed his marketing degree. He talks to us about his efforts and hard work to market himself and how he has started from the ground up. He started with a genuine video that he compiled of himself to get sponsorship and votes.
Stefan talks about his strengths and weaknesses and how he leveraged both to real excel himself in the racing industry and capture attention. As he continues to grow in the industry he talks about the value that he strives to bring to his fans and followers going forward.
We talk about the benefits of being a sponsor and how it can really excel a business. Starting from a humble beginning this young up and coming race car driver is really an inspiration! Don't miss Stefan at the Nissan Micra Cup this weekend.
Do you remember the Palm Pilot? That handheld device that paved the way to technical note taking. On this episode of the fusedlogic podcast we talk to Chris Heuer and Rick Wootten about technology, business and much more. Not only do these guys have a vast amount of knowledge to share, they also worked for Palm Inc and we dive into their experience and stories from that very innovative time.
Rick Wootten was the director of internet marketing for Palm Solutions from March 1999 to 2005 grew the e-commerce revenue from $10M annually to $120M in 3 years. We ask him how he was able to grow the brand of Palm so well. We also talk about the barriers that they had to overcome to become successful.
Chris Heuer, the serial entrepreneur is currently working on new book, "Ecosystem Thinking," which focuses on businesses as a whole, and how you can continue to create value. Make sure to keep an eye out for a great read.